We’re excited to kick off the Q2 challenge of the 2025 Banking on Wellness program – the ahealthyme “Go the Distance” challenge that begins in April.

Below you’ll find all the important details to help prepare and engage your employees in the challenge!

Challenge Overview

• The goal of this challenge is to increase the total number of steps walked each day. Employees will be encouraged to log an average of 7,000 steps for each day of the 30-day challenge to earn points. The final “milestone” is to accrue 196,000 steps in 28 days.

• The Top 10 Banks with the highest percentage of participants reaching the final milestone to complete the challenge will receive 3 - $50 gift cards to provide to their employees and/or the top challenge performers.

Key Dates
Please make sure to note these important dates:

• • April 7, 2025: Enrollment begins – time to get the word out!
  • April 20, 2025: Enrollment ends at 11:59pm EST
  • April 21, 2025: Challenge kicks off!
  • May 18, 2025: Challenge ends.

Promotional Materials
I’ve provided several tools to help you plan, promote the challenge, and drive engagement. Attached you’ll find:

• Enrollment Email Template: Use this to encourage sign-ups and promote the challenge.
• Challenge Flyer: Perfect for building excitement and awareness.

Here’s a Suggested Communication Plan:

• April 7^th: Send the flyer and a launch email to announce the challenge and encourage employees to sign up.  
• April 21^st: Send a reminder email to kick off the challenge and keep motivation high.

Important Info to Note

• If you’re including non-members, be sure to upload their information by March 31, 2025, so they can register on time.

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