Banking on Wellness Q4 promotional campaign: The Top 25 Banks
As part of the Banking on Wellness Q4 campaign with home mailer sent and “It’s not too late” flyer provided in support of the program promotion, we are excited to announce the Top 25 banks – listed below - who achieved the highest percentage of participants to reach 150 points (by 11/30/25).
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COOPERATIVE BANKS EMPLOYEE RET
|
80.0%
|
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MAIN STREET BANK
|
64.4%
|
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ADAMS COMMUNITY BANK
|
48.9%
|
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STONEHAM BANK
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38.6%
|
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MASS BANKERS ASSOCIATION
|
33.3%
|
|
NORTH CAMBRIDGE COOP BANK
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33.3%
|
|
INSTITUTION FOR SAVINGS
|
24.7%
|
|
CANTON COOPERATIVE BANK
|
23.1%
|
|
GREENFIELD SAVINGS BANK
|
22.0%
|
|
GREENFIELD COOP BANK
|
21.3%
|
|
MARTHA S VINEYARD SAVINGS BANK
|
20.4%
|
|
BANK OF CANTON
|
19.0%
|
|
ATHOL SAVINGS BANK
|
17.9%
|
|
READING COOPERATIVE BANK
|
15.9%
|
|
AVIDIA BANK
|
15.6%
|
|
ROLLSTONE BANK AND TRUST
|
14.9%
|
|
DEAN BANK
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14.8%
|
|
WINCHESTER SAVINGS BANK
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14.8%
|
|
LEE BANK
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13.4%
|
|
NEEDHAM BANK
|
13.3%
|
|
THE COOPERATIVE BANK OF CAPE COD
|
11.4%
|
|
EASTHAMPTON SAVINGS BANK
|
10.8%
|
|
BANK GLOUCESTER
|
10.8%
|
|
CAPE ANN SAVINGS BANK
|
10.3%
|
|
WEBSTER FIVE BANK
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10.3%
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Congratulations to all for a great job promoting and spreading the word to help increase engagement in the program! 
We will be awarding gift cards to these top 25 banks for achieving this Q4 campaign milestone which will also help to reach the ABI % goal as well.
We are hoping these gift cards can be used to support employee raffles, and to further increase engagement and continued participation in the Banking on Wellness program.
The amount of the gift cards ordered and sent will be based on the number of bank subscribers-as outlined below and should be arrive to you within 7-10 business days.
- 1-49 subscribers: $300 ($25 increments for 12 total gift cards)
- 50-99 subscribers: $400 ($25 increments for 16 total gift cards)
- 100-149 subscribers: $500 ($25 increments for 20 total gift cards)
- 150+ subscribers: $600 ($25 increments for 24 total gift cards)
*Please keep in mind that there is still time and it’s not too late to increase participation even more! - the program runs until 12/31/25. I have attached the flyer that can be used to continue to assist with promotions.
As a reminder, even if employees are just getting started on the platform, there is still time for them to earn 150 points and receive their $50 Gift Card for 2025. Below is an example of the activities that can be completed and how it can easily be done.
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POINTS
|
|
Health Assessment
Complete the assessment
|
20
|
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Meaningful Activity
Walking 7,000 steps each day for 25 days
|
25
|
|
Meaningful Activity
Getting 7 hours a sleep for 25 nights
|
25
|
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Meaningful Activity
Completing 30 minutes of activity (1 point per day)
|
15
|
|
Routine Health Checkups
Attest to completing your routine health checkup this year
Attest to the completion of your routine dental visit
|
20
|
|
Tobacco Attestation
Attest to not using tobacco products
|
5
|
|
Flu Vaccine
Attest to receiving your flu vaccination
|
10
|
|
Health and Wellness Courses
Complete a few of the many “Living” multi-week H&W courses available on aHealthyMe
|
30
|
Keep up the great work and please let us know if there are any questions or should you need anything further to help and support.
Have a wonderful day!
Take good care,
Heather
Heather Baptiste, RD, LDN
Senior Health Engagement Strategist
SALES & CLIENT MANAGEMENT
Blue Cross Blue Shield of Massachusetts
W :: 617.246.5492 | Heather.Baptiste@bcbsma.com
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